National Account Manager - FMCG

Job Title: National Account Manager – FMCG
Salary: £60,000 to £65,000 per annum
Location: Fully Remote (occasional travel for customer meetings and internal strategy sessions)
Reporting to: Managing Director / Owner

Overview:

We are seeking an experienced and commercially driven National Account Manager to take full ownership of key grocery retail accounts and lead new business development within the FMCG sector. This is a fully remote role with high levels of autonomy and strategic input, ideal for someone with a proven track record managing top-tier accounts such as Tesco, Sainsbury’s, Asda, or similar.

Key Responsibilities:

• Key Account Management: Manage and grow relationships with existing grocery and retail customers, ensuring delivery of agreed targets and category growth.

• Business Development: Identify and secure new national accounts, driving brand penetration and increasing market share in UK retail.

• Commercial Negotiation: Lead negotiations on pricing, promotional activity, JBPs, and terms to deliver profitable sales.

• P&L Ownership: Manage the full P&L for your customer base, ensuring margin targets are met while driving volume growth.

• Cross-functional Collaboration: Work closely with supply chain, marketing, and NPD teams to ensure customer expectations are met and exceeded.

• Strategic Input: Contribute to overall commercial strategy, bringing market insights and competitor knowledge directly to the senior leadership team.

• Forecasting & Planning: Maintain accurate forecasting and sales reporting to inform business decisions and manage stock efficiently.

About You:

• Proven track record managing major grocery or retail accounts within FMCG

• Demonstrated success in winning new listings and delivering growth in national retailers

• Strong commercial acumen with full P&L experience

• Exceptional negotiation and communication skills

• Self-starter with the ability to work independently and remotely

• Comfortable working in a fast-paced, entrepreneurial environment

• Experience working with branded consumer goods – ideally health, food, beverage, or lifestyle products

What’s on Offer:

• Competitive base salary of £60,000 to £65,000

• Fully remote working arrangement

• High-impact role with visibility at board level

• Opportunity to work with an ambitious, growing FMCG brand

• Real autonomy and responsibility from day one